Since 2007 Jason Markk, the same name as the brand, has been producing the cleaners. The Made in USA products are designed to gently clean your sneakers without the use of any aggressive chemicals. It was important to Jason Markk to produce a cleaner that does not attack the sensitive material of the sneakers. As a sneakerhead himself, he knows exactly what is important when it comes to cleaning your sneakers. So, it is no problem to use the cleaner also for sensitive materials, like nubuck or suede. Additionally, Jason Markk offers the matching brushes with different hardnesses. You have a hard brush for the midsole and a soft brush for textiles and natural materials.